25th January 2022

Content Executive

The Job

This is a new role within RBLI  and ideal for a Graduate.  The role is for a full time, permanent contract based in Aylesford, Kent working 37 hours per week.  

Salary: circa £22,000 per annum


Main purpose of job:

The Content Executive will play a central role in the creation of content, ensuring the charity can tell the stories of its success, promote its objectives and help it achieve its strategic aims.


In joining our busy and successful marketing and fundraising team, this individual will have a versatile and person-centric approach to content creation, working as part of a varied organisation with a wide variety of objectives.


This role will directly support the design, development and execution of PR, Public Affairs and broader marketing and fundraising campaigns and activities.


Your Key Responsibilities:

  • Provide direct support to the PR & Public Affairs Manager through researching, sourcing, writing and editing content to support internal and external public relations, marketing and fundraising activities
  • Manage the organisation’s internal and external publications, including a bi-annual glossy magazine and monthly internal newsletter
  • Develop and execute an annual content plan which supplements the marketing and fundraising department’s strategic objectives
  • Produce regular reports on relevant news coverage as well as the external activities of fellow not-for-profit organisations, local and national government and influencing bodies
  • Develop and update, with the support of the PR & Public Affairs Manager, a full catalogue of beneficiary case studies
  • Ensure that any content produced is aligned with the organisation’s brand guidelines, tone of voice, aims and objectives
  • Be on hand to provide additional support to the wider marketing and fundraising team’s activities


Working Environment:

Office based, some travel maybe required

The Requirements

Personal Attributes:

  • A pro-active self-starter who can comfortably liaise with a diverse range of internal, external stakeholders and beneficiaries
  • An individual with a keen news sense who knows how to develop content with a public appeal and which conveys a wide variety of messages succinctly
  • A personable and adaptable approach to content creation, where the welfare of beneficiaries is always at the forefront of mind
  • The ability to work under pressure with an attention to detail which ensures a ‘second-to-none’ quality
  • Have the ability to sieve through detail to find the story which deserves to be told


Skills & Experience Required:


  • Minimum of two years’ experience in content creation, having produced content for print and digital publications, traditional media engagement, or broader marketing activities
  • Proficiency in Microsoft Office programmes
  • Experience in producing content for publications, such as newsletters, for internal and external use
  • Demonstrates a strategic approach to content creation with the charity’s objectives always at the forefront of mind
  • Demonstrates an ability to work collaboratively with a wide range of internal and external stakeholders
  • Willingness to travel occasionally within the UK



  • A journalism, copywriting or marketing qualification
  • Experience working in areas relevant to the organisation, including the care, social enterprise, or third sector
  • Proficiency in Adobe Creative Suite, in particular InDesign
  • Experience in producing content for, and engaging with, print, broadcast and online media outlets
  • Experience in reputation/crisis management
  • Fundamental photography/videography skills



25 days holiday allowance + bank holidays, a Group Flexible Retirement Plan and Life Assurance.


To Apply:

If you wish to be considered for the above role, forward your CV and covering letter including a supporting statement to recruitment@rbli.co.uk.  RBLI is an equal opportunities employer.

RBLI is an accredited Disability Confident Leader. We guarantee to interview disabled applicants who meet the minimum criteria for the role. If you consider yourself to have a disability and would like to apply for the above role under our disability confident scheme then please submit your application to dcapplications@rbli.co.uk

Should you need additional support or any reasonable adjustments to support you in applying for this role please email dcapplications@rbli.co.uk or call 01622 795917

* RBLI reserves the right to remove a vacancy at any time prior to the published closing date


Email: recruitment@rbli.co.uk